OPERATIONAL ASSESSMENTS AND SURVEYS

Internal and external factors continually drive change in today's world. Rather than ride the "change curve" as it happens, club owners and operators will need to predict, anticipate and react to changing customer needs before they happen. The first step in doing this is to get an in-depth view of the existing business situation. To help clubs gain a thorough understanding and objective view of their current situation, Golf Club Masters conducts in-depth onsite assessments and follows up with a complete analysis of the club's operation. If needed, we can also provide specialized assessments that focus on one particular area of the club.

Good strategic planning begins with measuring what's important to customers and employees. We provide insight on how satisfied the club's members and employees are by developing and administering confidential surveys and preparing a complete summary and analysis of the survey results.

LEADERSHIP ALIGNMENT AND STRATEGIC PLANNING

Building a solid business foundation begins with a clear mission, core values and a focused direction. Golf Club Masters works with the club's board members and managers to align leadership with strategic objectives, improve communications throughout the club, and strengthen club performance and competitive position.

A growing and profitable future in the golf industry will require club owners and operators to develop successful marketing and operational strategies to grow the ranks of potential golfers and remove existing barriers to the game of golf. Golf Club Masters works closely with leadership to link club goals to changing customer requirements and strengthening organizational performance and competitive position.

EXECUTIVE PLACEMENT AND COACHING

The recruiting, selection and hiring processes are critical components to ensuring a successful and well-run golf and country club facility. We work with club leadership to identify, recruit and place top managerial talent at the club.

Increased retention and happy employees start with a formal orientation and proper integration into the club. We can provide one-on-one coaching support to help ensure the smooth transition and success of newly-hired executives.

TRAINING AND DEVELOPMENT

Creating a memorable "golf experience" that will differentiate a club from the competition doesn't just happen. First of all, great service begins with hiring great people who enjoy serving customers. Secondly, professional training and development will give these great employees the necessary tools and motivation to consistently deliver exceptional customer service.

Golf Club Masters offers customized workshops to maximize teamwork, improve customer service levels, build loyalty and increase retention.